The history of the Laval family as producers of wines in Champagne dates back to 1870 and unfolds over several generations. Fast forward a bit to 1948 and the current owners’ grandparents Roger and Fabienne decided to develop the family business by producing some of their own wine instead of selling off the entirety of their harvest. It took until the 1970s for their actual marque to come into full focus after Roger and Fabienne’s son, Michel Laval decided to take the estate all in on their own terroir-focused brand. The Laval family have always been great stewards of their land, prioritizing sustainable farming practices and planting what was best suited to their terroir. Michel sought to express those values in the wines, aiming to make Champagne with a sense of place in an era that favored the large houses, the Grandes Marques, which tended to but and blend grapes coming form all areas of the greater Champagne region. .
Michel Laval is a grower-producer; they make their own wines with fruit they grow themselves, all from within Vallée de la Marne, to the west of Epernay. The specific area they are in, Boursault, has a terroir that allows Pinot Meunier to flourish. The family’s passion for their land and the culture of their region allows them to craft expressive, vibrant and terroir-driven wines that could be made nowhere else and their approach and style is evident is each bottle. Across all cuvées, Pinot Meunier shines through and adds a richness and depth to the wines. Long lees aging and a lot of reserve wine in all the final blends also contributes to the lush but still racy house style while generally low dosage across all cuvees and a deft use of oak ageing allows the inherent terroir expression of each wine to shine.